KEEPING UP THE BRAND. STARTING A BRAND AND KEEPING THE CONSISTENCY WITH MARKETING ELEMENTS: LOGOS, POSTERS, ADS, MERCHANDISE, ETC.
BLOOD OVER TEXAS
Blood Over Texas is a labor of love that I started in 2011 as a community group to bring together horror fans in Texas. Its current form is a horror event production company.
Over the years, I created a community website (R.I.P) with blogs, interviews, spooky spots in Texas and a monthly calendar of Texas horror events. It also began with member signups, member cards with local business deals, a monthly newsletter and a monthly podcast, Blood Over Texas Radio (all R.I.P.)
During those early years we produced tons of horror events, and now, we specialize in only producing events. Horror movie parties, music, fun and unique events, an art show called Fright Gallery and our biggest and most popular event, Horror For The Holidays.
All design and art direction for all marketing materials, website management, branding and decisions are made by myself, the Evil Overlord, Bunny Voodoo (my alter ego).